In 2001, a vacancy opened for a junior account executive position at Ogilvy & Mather, a friend recommended me, and I was hired. In November 2015, after almost 15 years, I returned – with giant reserves of energy, enriched by many valuable experiences. And, well, a little bit older.
I did not land in advertising by accident. In elementary school I lived with my family for 5 years in Germany, I knew only one word in this beautiful language, and at school there was not leniency. Watching TV was the best language course – on the way to and from school I sang songs from German commercials at the top of my lungs. My singing phase passed, but the curiosity remained, so in college I chose to study marketing and management (SGH – Warsaw School of Economics), and from there I went straight to an advertising the agency.
I’m very fortunate that I love what I do professionally. I worked for many types of clients, and also in a marketing department for some time, which for me is a tremendous value. I do not like comfort zones, so where I ended up was ideal: in today’s advertising everything changes at an express pace, the most important thing is to learn from experience. For this and other reasons, I also founded my own blog a few years ago.
My favorite D. Ogilvy quote: The consumer is not a moron. She is your wife.